WXTJ Writes! By Phoenix Banks: What Happened to MTV Unplugged—A Look Back at One of the Strongest Pillars of the Live Music Scene
By Phoenix Banks
Throughout the late 80s and 90s, MTV was the mecca for all things music-related. It aired the premier music videos of the time alongside interviews with the decade’s most popular artists for millions of fans at home. MTV was once recognized as one of the best music programs, where viewers tuned in to hear their favorite songs or discover new ones. While fans may now know MTV for its reality television, it aired one of the most important programs in music history: MTV Unplugged.
MTV Unplugged aimed to give viewers a new look at their favorite musicians’ discographies. The setting created an intimate connection with musicians as they played acoustic sets with a live band. It allowed musicians to strip their performances down from their established stardom and greatness to the core of the lyrics and musicality.
The idea for the program came from the high-end era of synthesizers and electronic music of the 80s. For the show’s creators, MTV Unplugged offered a chance for music to return to its acoustic roots, stripped of heavy studio editing, and for audiences to focus on the music itself.
The program was immensely successful and even produced top songs and albums of the time purely from the show’s recordings. Mariah Carey’s cover of “I’ll Be There” by the Jackson 5 is just one example of how popular the program’s songs became; it landed in the No. 1 spot on the Billboard Hot 100 after its release.
Another one of the show’s biggest successes came from Eric Clapton’s 1992 performance. Clapton took the show’s recording and transformed it into the album Eric Clapton Unplugged. The album later won six Grammys, including Album of the Year, making it the first of MTV Unplugged albums to win this award. The performance also included the mournful song “Tears in Heaven” written for Clapton’s son, who died the year prior. The song had already been recorded, but the Unplugged performance gave it wider reception and helped it win Song of the Year and Record of the Year at the Grammys.
The program not only offered a new spin on the often glamorized performance of musicians, but also featured artists from a range of musical backgrounds. Over the show’s run, they hosted performances ranging from Nirvana and Pearl Jam to Jay Z and Lauryn Hill. This helped highlight the large audience and reach MTV had among listeners across these diverse genres.
In 1991, MTV Unplugged aired its first rap performance on the program featuring LL Cool J, MC Lyte, A Tribe Called Quest, and De La Soul. The program was aptly titled Yo! MTV Raps Unplugged, and it became a breakthrough for more diverse musical performances on the show. For some of the rappers present, that was their first time performing with a live band, once again proving the versatility of not only the program but music itself.
MTV Unplugged also featured Spanish music with a performance by Shakira in 1999. Her dazzling performance won her the Grammy for Best Latin Pop Album in 2000. Shakira was the first Latina to headline MTV Unplugged and also did her entire segment in Spanish. Her performance allowed for the perfect segue for Shakira into a broader English-speaking audience while also shining a light on the growing category of Latin music in the mainstream.
You can not discuss iconic and prolific MTV Unplugged performances without discussing Nirvana’s 1993 performance. Nirvana made several decisions during the performance that made it stand out among other MTV Unplugged performances at the time. For example, they chose not to perform many of their biggest hits and instead focused on covered songs by artists they deeply respected alongside their own music. Additionally, they opted for a darker, more macabre aesthetic with black candles and stargazer lilies to resemble a funeral.
The subsequent album, MTV Unplugged in New York, would later win the Grammy for Best Alternative Music Performance in 1996, making it the group’s only Grammy award among numerous nominations. The performance was also shown in segments on MTV after Cobain’s unfortunate passing in 1994.
As MTV began to shift its focus from music to reality television, Unplugged went on a brief hiatus. This was due to several factors, including the rise of internet programs that made it easier for users to watch music videos and listen to music. As ratings and the viewer base shifted, MTV decided to change direction. The show went on hiatus before returning in the early 2000s as the aptly named MTV Unplugged 2.0, which featured even more iconic performances by Lauryn Hill, Jay Z, and Alicia Keys.
Keys’ performance is notably remembered for helping revive MTV Unplugged after it had gone dormant for a short period. Her stellar performance in 2005 also helped drive album sales and put Unplugged back on the map with music fans. MTV Unplugged 2.0 reintroduced a new fanbase of music enthusiasts to one of the most important programs in the 80s and 90s.
While MTV Unplugged has died down a bit, it has had some more recent notable appearances by Miley Cyrus in 2014 and Florence and the Machine in 2019. In 2021, MTV Unplugged featured duo Tony Bennett and Lady Gaga celebrating their joint album and BTS. BTS’ appearance marked the first K-Pop group on the program. These performances were well received by old MTV Unplugged fans and new Unplugged fans alike.
At a time when no other TV program offered an opportunity like it, MTV Unplugged was the first to let viewers connect with musicians in such a nuanced and intimate way. Now, audiences can tune into shows like Saturday Night Live or watch NPR Tiny Desk to see their favorite artists perform. As the internet and TV music scene continues to change, MTV Unplugged stands as a pillar in music history.
Phoenix Banks (she/her) is a second-year student and DJ for WXTJ. She is the Editor-in-Chief for WXTJ Writes! and also hosts her radio show, “the rhythm archive” on Fridays from 8 am to 9 am.
